What is Your Organization’s ‘Line Up’ Score

Need a Culture Boost?: Building Extraordinary and Adaptive Cultures Course Available Now!

Are you a leader, consultant, coach or trainer? Join Belongify and get certified!

What It’s About: You walk by a restaurant at 12:00 noon, and it’s almost completely empty . As you look across the street, another restaurant has a line of hungry customers out the door, waiting to get a table. What do you think? How do you react? You decide to check out a social media app that gives you more info. Sure enough, the “line up” diner has a 4.8 rating with 112 reviews. The empty diner has a 3.9 rating with 78 reviews. You discreetly slip out of the empty place and cross the street, knowing it’s a 30 minute wait, but likely worth it.

So What?: I do not want to simplify or over play the simile to organizations, and relevance to attraction/turnover, however there is a comparison worth considering. The other day I was talking to the mom of a very capable daughter, who after a few years of working in one company, was looking to spread her wings. She is a very gifted employee with massive contribution potential. I suggested I could be a reference for a company she might be a great fit for. The reaction: “Thanks, but she keeps in contact with some folks over there, and anyone, any good, is leaving.” Anecdotal? Perhaps, yet it really matters. And if you look at social media platforms on this company, the data shows a downward trend. Hmm.

Now What?: Leaders must pay attention to what I call the “line up” score. Both top talent and customers ideally want to line up and be part of your company. This includes a strong equity/value score, where both talent and customers are staying with your business because they really want to. If you start chasing talent and customer acquisition disproportionately to retention, you will need to reinvent, accept mediocrity, and/or eventually go out of business . What’s your line up score?

Think Big, Start Small, Act Now,

- Lorne

One Millennial View: Restaurants with quality food/customer experience may be the most obvious as to why they obtain those positive reviews, and line ups. However, operations within organizations might be a little more mysterious. That’s why at Belongify.com, our goal is to connect, build and advance awesome teams, in any organization, that people would line up to work for. That’s a shameless plug, but the whole point is why can’t your team and organization be amazing to be part of? It can.

- Garrett

Edited and published by Garrett Rubis

What is Your Organization’s ‘Line Up’ Score

Search Blog Posts:

Follow Us: